Distribution with the weekly newspaper
Your leaflet with the local weekly newspaper
When distributed with the weekly newspaper, your leaflet is folded manually in the local weekly newspaper and delivered together with the newspaper.
Because most of the time there are fewer leaflets with the weekly newspaper, your advertising is often given more attention than in a standard leaflet package. Delivery is not available in all postal codes and is viewed by area.
✓ Local visibility
✓ leaflet with the weekly newspaper
✓ Interesting for regional campaigns
✓ Delivery based on week numbers
✓ Availability varies by postcode
✓ Personal advice on planning and coverage
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How does spreading with the weekly newspaper work?
Spreading with the weekly newspaper works on the basis of week numbers. Delivery days vary by postal code area. In some areas is delivered on Tuesday and Wednesday, in other areas on Wednesday and Thursday.
The leaflet is folded manually in the weekly newspaper and delivered together with the newspaper. Because this remains human work, this distribution form is more sensitive to anomalies than distribution via a sealed leaflet package.
Why choose to distribute with the weekly newspaper?
Do you want extra attention to your printed materials? When distributed with the weekly newspaper, your flyer, leaflet or magazine is delivered together with the local weekly newspaper. As there are usually fewer advertising messages than in a regular leaflet package, your message is better noticed. This distribution method is ideal for local and regional campaigns.
Delivery days and availability
Delivery with the weekly newspaper is not available in all postal code areas. Also the delivery days vary by region.
The number of households is determined on the basis of the deliverable range within the chosen area. In areas with a JA sticker policy, the range is adjusted based on households that are allowed to receive advertising.